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Experience Worlds The Decisive Competitive Advantage

Experience Worlds more than shopping temples and spas have the today’s worlds of experience no longer reduced to amusement parks, shopping temples or wellness oases. Also in public buildings and offices such as the stand – and employment office, in social institutions such as schools, hospitals, kindergartens and at transport hubs like train stations and airports, customers collect different experiences. At Jim Vos you will find additional information. These experiences affect the future decisions of customers return visit or purchase on the one hand, but also image and perception of the company, or experiences have concrete impact on the frequency of recommendations of products and services. User-oriented design is to arouse the attention of the customer, to guide him, to motivate and inspire and to avoid possible negative experiences in advance. The touch (touch points”) of the customer with the company must a positive experience will not only in shopping centres, but also in public life”, explains Markus Murtinger, managing consultant at USECON, an international consulting firm for usability, user experience, user interface design and experience management, the approach of the worlds of Experience. Further, the interaction of different channels plays a central role. The map on the website corresponds to reality? Are featured products available also really in the shop? Promise as a 2-minute walk from the beach will remove tourist”also kept? The central point of the experience issues is the question: what experiences have been promised and what look like this in the real world from a customer perspective? Meet the real made experiences so the expectations? The overall experience factor, therefore, plays an increasingly important role: positive customer experience at the points of contact (touch points”) may account for the often decisive competitive advantage of a company and be reason for a long-term customer satisfaction. User-oriented solutions experience worlds where, how and what? In the Centre “our activity is always the user and customer – with all its needs, problems and barriers like narrated. Michael Badri, senior consultant at USECON. In our practical projects we have found surprising experiences of customers unless, for example, that the new advertised product in any store was available or no seller knew the product. In another case, the sophisticated guidance system didn’t work, because parked cars changed the signs have unfortunately lacked these cars in the concept.” In most cases, user problems, which are not known to the company and be discovered by different methods face usability and user experience. Using these methods, customer experience be obtained and analyzed. From these results, you can then derive the most serious problems, and create solutions that lead to a more positive experience for the customer. Central issues for projects are: How do customers experience shopping at the store, the atmosphere in the local or the settlement of their transactions? What emotions are generated by interior design and contacts with service employees? Fit the customer experience to the corporate objectives as are for example, brand and image in relation to the experiences perceived? The experience of finding, buying and benefits must be perceived from the perspective of customers and analyzed”like. Malama further, only so can generate an optimal user experience, which will leave a lasting, positive impression on the customer.” “The relevant user experience should be taken into account in implementing these concepts factors such as entertainment, functionality, appreciation, transparency, competence, confidence and emotion is beware of all-round solutions” offered as Markus Murtinger pointed out: there are no standard solutions for all companies. The prioritization of user experience factors depends on the respective corporate philosophy, the business objectives to be achieved as well as the target groups and the product. Every company needs for most identify themselves three to five factors, they prioritize and implement the experience strategy focusing on.” Future challenges especially through the use of different interfaces (E.g. terminals for tickets or check-in the) and the possibilities of mobile applications (such as numbers with Near Field Communication, shopping or navigation apps, etc.) worlds is always exciting topic. That new services and ideas by users are evaluated very well but the ease of use (usability) of the systems is very often neglected in our projects is often showed,”, explains Michael Bechinie. The best service will not succeed in the market, if user can not understand or use. For companies in the development of new services and products should deal, to create sustainable Experience worlds. “And this will only be possible if user in the development process are involved.” About USECON USECON is operating on an international scale and in Vienna

Bavaria Travel

Landhotel Haus Waldeck is a cordial host of comfortable isn’t for those who want to experience Berlin or Leipzig from a lovely holiday along with her dog bus from them from both cities directly to the South of the Bavarian Forest, in the famous spa town of Mitterfirmiansreut. There House Waldeck is waiting for a House of the three-star category that is specifically established for years vacationers with dog with the country hotel. The latest offering of the Landhotel Haus Waldeck includes eight nights and a very attractive program for dog lovers. Guests can look forward to a rich breakfast buffet and a daily three-course menu, with traditional and fancy dishes. Beautiful room and bath and sauna fun, beauty in the modern wellness area of the hotel await the guests. There are many, as the in-house library with over 1,000 books (including much dog literature) ways to relax.

The package include two guided walks with dog through the natural countryside of the Bavarian Forest. And yet a treat: a massage is included in the price on request. Berlin and Leipzig transferred to the hotel and back. The dog bus holiday is available from April 30 to November 7. If you book, look forward to fulfilling days with his dog. And the warm personal atmosphere in the House Waldeck. The country hotel is located in the middle of a unique landscape with magnificent panoramic views of the Bavarian Bohemian Forest. The hotel can be found at the quiet end of town immediately behind the House the meadows, forests and trails begin.

Ideal for the short run, the medium walk or the long walk with the dog. In many places, the animals can also swim. At the hotel, guests have the opportunity to place their dogs in the room or in one of the 12 animal-friendly cattery. Learn more on the subject from Jim Vos. Next to the House there is a practice area with agility equipment. In addition, special dog training are offered.

Standard Edition

With its modern architectural overall concept, the Bochumer Congress Centre offers optimal conditions for all participants. In spite of the extensive conference programme, sufficient time available will be visitors to come with windream users, partners or even employees of windream GmbH in the conversation. Participation free of charge as a special highlight is the windream GmbH all participants the windream.CON a to an entertaining evening at the end of the first day of the Congress. At Aksia you will find additional information. Both, the participation in the evening event as well as the participation in the Conference is free of charge for the visitors. Desired timely registration interested more information on this event and to the agenda directly at the windream GmbH, waterway 219, 44799 Bochum, phone + 49 234 9734-0.

For more information and an online application form to the windream.CON are available on the following link to the windream homepage: infothek/veranstaltungen/windreamcon.html. The Organizer recommends everyone a timely registration. About the enterprise-content-management-system windream windream, since 2003 worldwide patent protected, leading solution considered technologically for the acquisition, management and preservation of electronic documents in the Office area as well as in the SAP environment. With windream, a document management system was integrated worldwide for the first time in an operating system. windream is used in the Standard Edition of small and medium-sized enterprises and in the Corporate Business Edition. Many integrations into third-party products round off the portfolio. Available products include connectivity to ERP, ERP, and financial accounting systems as well as integrations in knowledge management, groupware, and imaging/data capturing solutions as well as in a wide variety of industry-specific applications. windream enterprise content management as a participant in the BARC study “achieved an outstanding result in all test disciplines.

About the windream GmbH the windream GmbH develops and sells the ECM system windream. The company employs about 65 people and has a global partner network of around 250 sales, integration and cooperation partners in Europe, the United States, South America, Africa, as well as in Australia and New Zealand. Customers include renowned and internationally operating companies such as for example Babcock Noell, DFS Deutsche Flugsicherung, Deutz AG, Swisscom, the King & Bauer AG, as well as the BKK Essanelle. Editorial Contacts: windream GmbH Dr. Michael Duhme spokesman waterway 219 D-44799 Bochum phone: + 49 234 9734-568 fax: + 49 234 9734-520 PR agency of good news! Nicole Korber GmbH Colberger road 36 D-23617 Stockelsdorf phone: + 49 451 88199-12 fax: + 49 451 88199-29


The map that I drew up for olvidarte not only is inexact, also is dared and fantasioso I watch the mirror and I am giving returned in a multicoloured circuit, the unique viable solution is to stop, as you foretold. The itinerary that I wanted to glide (as always), in my present does not have time, anyway itself wanting mirarte and preguntarte your approval. By this time my hands would not have anhelarte, my calculations do not square with my spontaneous tears by your hug while we slept, my expectations promised haberte pleasantly to me filed amiable and by this time; nevertheless you continue living here although my eyes have not been seeing you for more than 200 days, itself finding you in my routines and in my impulses, my hands to you continue drawing, I fight against my spontaneous rejections that bring the necessity of you. If you would like to know more about CBS, then click here. And however, incredulous, I learn to breathe deep to loosen to the reins, the pencil, the calculator and to stop punishing heart because to you it continues trying while my head finds thousand reasons in order to uselessly scribble your memory in my day to day, it creates to be protecting heart that continues sighing by you everything, smile, glance, words, hugs, silencios, hips, everything! I fight myself against the uncontrol trying to restore its opposite one that does not exist, never existed. Tonight to two they called you tears in a solitary silence and I regreted in vain by my lack of humor, of expresividad, details and taken care of towards you Itself learning and along with the rudder shot the compass, the thermometers and all the evaluating tables with which always you fought yourself. You were right I need to grow, for my for you. (Source: Jim Vos). V.